Manors SS25 Collection Is an Homage to the Perfect Drive

Rather than stick to the blustery, windswept links golf of their home in the UK, Manors Golf took their new SS25 collection on the road, traversing the American West from Phoenix to Navajo Nation’s Monument Valley to celebrate what they’ve dubbed the “Drive to Nowhere” collection.

Drive to nowhere, indeed — Monument Valley sits on the Utah/Arizona border, about four hours from Flagstaff, AZ, and even further to the nearest major cities. Here, the Manors crew found the place for the perfect drive (and the perfect photo).

A standard shoot on the golf course back in England may have sufficed, but as the Manors Creative Director, Luke Davies, puts it, some of the best moments in golf happen off the beaten path. "The fairway is safe, predictable—but the real magic in golf happens on the margins. Think of Bubba at the Masters, shaping a shot out of the trees, or those moments when you’re forced to improvise, to create something unexpected. That’s where the game gets interesting.”

The collection, comprised of Manors classics like the Greenskeeper Trousers alongside new silhouettes like the Frontier Tailored Shirt and Tour Polo, looks fantastic against the red rocks and desert landscapes of the southwest, but I suspect it’ll look great wherever you take it, whether you’re on a desert golf adventure, teeing off on a links course on the coast, or making your way to a standard American parkland course.

Manors has been a staple in my personal golf wardrobe for some time now, blending the best of traditional golf apparel and well-designed technical gear. As the lines of golf style continue to blur, Manors finds itself right at the center of the zeitgeist thanks to an eye for design and a commitment to making clothes that are simultaneously comfortable and utilitarian. Little details like clever pants pockets or strategically placed venting on their outerwear make all the difference.

To dig deeper into their trip out west, check out episode two in their “A Change of Course” series, which they’re doing in collaboration with the PGA Tour. If you watch the whole video and aren’t inspired to hit the road (or course) less traveled, I’m not sure what else will.