Golf style has always lived in the margins—between the subtle and the symbolic, between what’s worn and what’s remembered. Sugarloaf Social Club’s Double Seve High Crown Visor is a perfect example of both. Inspired by a quiet but legendary moment from 1986, when Seve Ballesteros unexpectedly played into Sunday contention, this visor does more than block the sun—it tells a story.
Back then, Seve’s cap was quietly rebranded on the fly. Two shirt tags were hastily slapped onto his tour visor to give the swoosh some extra TV time. What should’ve been a throwaway became iconic. Sugarloaf captures that exact energy with a thoughtful, literal tribute. Two arrowed SSC tags are stacked on the crown, mimicking Seve’s makeshift labels. One even features a small yellow “M,” nodding to the original medium-sized shirt tag.
By Augusta National/Getty Images
Seve Ballesteros
But what makes this piece more than a replica is the intentional peek of the embroidered “Play or Perish” mark beneath the labels—proof that SSC still honors its roots while paying homage to the past.
Available in fresh seasonal colors like Georgia Green, Potter Orange, and classic White, the Double Seve visor is a wearable wink to golf nerds, nostalgia lovers, and anyone who believes golf’s best style moments live in the little details.
At $45, it’s a small price for a piece of folklore—and a reminder that legends are sometimes stitched on last-minute.
Every product across Skratch.Golf is independently selected by editors. We comprehensively stand behind every product we feature editorially, but want to disclose that Skratch and Sugarloaf Social Club are both owned by Pro Shop Inc.
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