The Brand I Never Expected to Wear on the Golf Course (But Now Reach for Constantly)

Golf has a way of pulling from different corners of life—style, movement, and intention. Lately, I’ve become more interested in the spaces where these things overlap. As someone who grew up playing three sports and spent time as a college athlete, training has always been part of my rhythm. But training for golf is different. It’s subtle and repetitive. It demands mobility, temperature regulation, and gear that can transition from warm-up to wedge work without a second thought. That’s what pulled me back into ASRV. I’ve worn the brand for years—some of the most dialed-in training apparel I’ve come across—but it’s taken on a different role in this new season of life. Golf may not be ASRV’s target category, but it fits the modern golfer’s lifestyle better than most performance golf brands even try to.

Lately, I’ve been obsessed with the idea of hybrid clothing—pieces that move like training gear but wear well on-course. Like a hybrid club that becomes the go-to in unpredictable situations, I constantly reach for ASRV during practice sessions and the occasional round. The AeroTex PrimaLoft Warm-Up Pant is maybe the perfect early-morning range pant. Water-resistant, insulated, but still breathable, with a cut that feels considered for motion. The Lightweight Windbreaker handles cold starts and windy walks without overcommitting. These aren’t golf-specific, and that’s the point—they’re made for motion, for intensity, for the mindset that good training and good golf share.